Repositioning a furniture brand that thinks differently

Background

Strategically brand positioned and art directed as thoughtful and playful through the use of language, imagery and a logo that makes you look twice our vision was to ensure the brand stands out within a relatively conservative sector. ‘Curious in their design’ and designed for the more savvy, curious client.

Thinking Works

Thinking Works

Thinking Works

Thinking Works

Thinking Works

Thinking Works